My Work

Across 3 decades I have worn several hats in several avatars!

In this section, I will share all of the things I have done in my life, professionally.

With 33 years of experience, I bring execution capabilities to the table for our clients and execution in sales, customer acquisition & global market access. Have worked across sectors and we bring business intelligence to decision-making and not anyone’s gut feelings. Every decision that you make as a founder impacts your startup/business for years to come and it has to be taken through a calculated & informed thought process based on your business needs. One of my most unique skill sets is to put processes in place that will enable your access to the statistics that will enable your decision-making the right way. 

My Work Life

Kemm Group of Companies

Managing Director

Jan 1996 – Dec 2006 · 11 yrs

Prudence Consultants

Managing Partner

Jan 2007 – Jan 2012 · 5 yrs

Exotic Explorer

Business Development Officer

Jan 2012 – Jan 2013 · 1 yr

VS Prudence Advisors Pvt. Ltd.

Chairperson

Nov 2007 – Jun 2016 · 8 yrs

Startups Club Networks LLP

Managing Partner

Mar 2013 – Nov 2016 · 3 yrs

Startups Club Services Pvt. Ltd.

Managing Director

Dec 2016 – Aug 2019 – 3 yrs

Venture Development Institute

Program Mentor

Dec 2019 – Mar 2020 · 4 months

WICCI: Women’s Indian Chamber of Commerce and Industry

Mentor

Mar 2021 – Jun 2021 · 4 month

Startup Squares

Partner

Jun 2020 to Present

Salma Moosa Talks

Influencer

Jul 2023 to Present

Twelve 77 Ventures

Partner

Nov 2023 to Present